Collage illustrating diverse activities: a woman with glasses holding a tablet, a dancing woman in white, a man sitting with a tablet, a notification about packing bags, a father kissing a baby, a woman in vintage style holding a candy, a couple relaxing by the ocean, white sneakers on a red armchair, a bottle of skincare product, and a policy renewal message.

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End Generic Marketing

Stop the guesswork and leverage AI to give each customer the content that works for them.

Book a demo

THE PROBLEM

One Size Fits
None.

AB testing doens't work because -

No one knows what content works in advance, so we resort to guesswork and occasional A/B testing. When something does work, it's almost impossible to truly understand why.

Scale

Continuously running tests and analyzing results per segment takes an entire devision.

Bias

Even the best teams are biased towards things they think would work - both when devising and when analyzing tests.

Production

It's hard enough to ship content for one segment on time each day.

Diagram illustrating image resolution scaling with enlarging photos of a man wearing sunglasses and a suit against a blue sky.

THE solution

Eikona - Adaptive Marketing Engine

Leverage GenAI to automate AB testing, deliver impact at scale by putting your first party data to work

Eikona's adaptive content engine plugs into your existing marketing automation solution and continuously generates and tests different content and messaging, learning what content works for which user with each iteration.

Our tech partners

benefits

Safe

Reliable

On Brand

Precise

Production Grade

GenAI

When the demo ends, the real work begins.
We deliver production-grade content, at scale.

Beyond Base Models

Base models provide a starting point, but true production-grade content demands more precision, brand alignment, and product integrity.

Brand-Safe Engine

Eikona's ingests your brand guidelines and generates content that's spot on, legally safe an preservs the product and the brand.

Seamless Integration

Plugs in to your existing marketing automation platform, no need to change any existing software.

HOW IT WORKS

Every Message Learns

Our approach leverages Generative AI and Reinforcement Learning to automatically generate content variations, conduct A/B testing, and iteratively refine marketing assets based on real-time user interactions

Silhouetted person with icons and text indicating iPhone 17 Pro usage, zipcode 3379092, optimal time at 6 PM, and evening browser engagement pattern.

01.

Collect and analyze

Who the user is, what they saw, and how they engaged (KPIs).

Collage of six portraits of diverse models wearing pink shirts and black sunglasses, labeled as different variants, with teal square accents on a light background.

02.

Generate content and offer variations

Using our variation engine, the system creates guided variations of images, copy and UI\UX - while preserving functionality, brand guidelines and products.

Three men wearing black sunglasses and pink shirts, showcasing different sunglass styles labeled Variant G and Variant C with sale promotions.

04.

Dynamically adapt content, offer, channel and timing

Instead of all users receiving the same content, each individual gets an adapted experience based on KPI-driven generation and decisioning.

Man wearing black sunglasses and a pink shirt with a chart showing best conversion increase of 13% higher for Variant G.

03.

Conduct large scale A/B tests

Our AI engine continuously learns which variations perform best across different audiences and evolves content accordingly.

features

Unlock double digit uplift in lifecycle metrics

Lead the AI race, take your marketing further

Variation Engine

Generate thousands of on-brand production grade assets from complete emails to images, SMS, IM, video, gif and microcopy.

Products are preserved pixel-perfect. Use the engine to edit assets for any task from coloring and packshot generation to complete variations.

Envelope icon followed by text stating 'Channel: Email preferred, 6 PM optimal'.

Happy couple sitting on wooden lounge chairs on a ship deck, looking at the ocean under a clear sky.

Close the Feedback Loop

Continuously and automatically test content, channel and timing.

Use the results to directly affect the next generated batch using our reinforcement learning engine.

Your First Party Data -
At Work

See what content works for which segment, together with in-depth semantic analytics and insights on your content's performance, complete with competitor analysis.

Smiling woman in a cozy sweater holding a cup and a tablet while looking out an airplane window.

Circular progress chart labeled Performance showing Actual value 24 and Predicted value 88 with a note indicating 12% higher than expected.

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Keep Your Tech Stack

Eikona plugs in to your existing marketing automation platform, using an API key or OAuth authentication, in a process that take less than 5 minutes. Your work processes on the existing systems remain unchanged.

Industries

For marketers who want to lead the AI race

Retail & DTC

Financial & Insurance

Healthcare Services

Travel & Hospitality

Telecom & Media

Entertainment & Sport

Person wearing white sneakers and white ribbed socks sitting on a red upholstered sofa.

Smiling man in a blue suit and patterned tie looking confidently upward against a clear blue sky.

Woman in beige sweater holding a cup and smiling while sitting by an airplane window.

Woman in white blazer sitting alone in a dark auditorium with pink seats, looking thoughtfully toward the light.

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Industry Leaders Are Leading The Race with Eikona

There’s never been a better time to be a better marketer.

We help industry leaders deliver impactful content at scale, turning every customer interaction into effective feedback that drives smarter engagement.

AB testing hasn’t evolved in 20 years - Eikona’s AI finally closes the creative loop, learning from results and generating smarter creative at scale.

Amir Ariely

Former Global Creative Director @ Google

It honestly feels like having an extra team member running A/B tests full time. Many tests will score double digit uplifts, and it’s all happening behind the scenes.

Yonit Sembria

Head of Retention @ Underoutfit

Eikona's system completely automated our A/B testing, making it much more impactful, efficient and easy.

Yael Roth

CMO @ effective plan

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Omer Hacohen

Nir Weingarten

eikona’s story

We believe marketing should feel like magic.

Combining Reinforcement Learning with GenAI will transform marketing.

The next generation of marketing tools will have every piece of content mitigated to the end user by a very persuasive AI model, a model that learned how to communicate with that person the way they would truly appreciate the most.

Welcome to the future

We beleive that GenAI will bring a new and exciting form of digital marketing